• Leanne, The Barefoot Medium

Trademark! Mirror of the Soul

Wrapping up the energy of August 2021 with another exciting confirmation of growth which the Universe gifted me about 4 years ago ... Patience and consistency allow things to fall in place with ease and grace.

I am incredibly blessed and grateful to let you know that the name "Mirror of the Soul" has now been officially registered as a trademark (no: 2149605) for the following goods and services:

  • Class: 41: Coaching (training); Life coaching services (training or education services); Providing group coaching and inperson learning forums; Arranging and conducting of workshops (training); Personal development courses; Personal development training; Conducting of cultural events; Conducting of educational events; Event management services in relation to the organisation of educational, entertainment, sporting or cultural events; Organising events for cultural purposes; Organising events for entertainment purposes

  • Class: 45: Spiritual advice; Spiritual consultancy; Spiritual development; Spiritual guidance; Spiritual or religious counselling; Spiritual recovery services; Life coaching (personal mentoring and support services) and Education services, Training, Entertainment, Psychic Consultancy, Life Coaching (personal mentoring and support services), Personal and social services rendered by others to meet the needs of individuals.

Click HERE to view registration details for Mirror of the Soul

Why have the words and phrase Mirror of the Soul been registered? A trade mark, is not just ‘a logo’, it can also be a word or phrase, is a valuable asset for any business as it provides exclusive rights to use, licence and sell the mark. So while, I have been using 'Mirror of the Soul' as part of my brand and trademark for coaching and retreats for a long time, having this trademarked not only provides me with exclusive rights to using these words, it was time to take my brand to the next level. Having the brand registered also creates a powerful and valuable marketing tool that identifies my brand as unique, shows who I am and the quality of the products and services offered compared to others in the marketplace. It is also a way to protect my intellectual property (IP), by preventing others from using the trademark, brand, processes or things developed that differentiate me from others and creating confusion in the market or poor-quality imitations that negatively impact my brand's reputation - which is essentially against the law and an offence under the Competition and Consumer Act 2010 known as 'passing off'.

What will change?

Not much will change really, from now on you will see the ® symbol immediately next to the phrase Mirror of the Soul in the emails you receive, on the website, on social media, in blogs and magazine articles and much more to show that I have exclusive rights to use this phase and words for spiritual consultations, coaching, education, training, events (inclusing retreats) and support services as well as entertainment purposes.

I would encourage you to continue sharing my work, whether a blog, magazine article, podcast episode or other work, through social media or on web sites, as long as you include a link back to The Barefoot Medium and website to appropriately acknowledge my creations, work, trademark, brand and intellectual property (IP).

If you want to create anything yourself or use the phase or words Mirror of the Soul in any way, please contact me to request my express written permission before using it, regardless of whether you want to give something away for free or sell it. Permission will be granted solely at my discretion and where it aligns with the values, vision and goals for the brand and business moving forward. Licensing fees will apply to any commercial/for-profit use of my brand and there may be other requirements for such use depending on the circumstances and the context.

Where an infringement of this trademark is found, whether the exact words/phrase or one that is significantly similar for similar goods and/or services is being used and there is potential to cause confusion in the marketplace, you may receive a letter informing of the issue and requesting that it be remedied immediately. If no action is taken to stop using the trademark, legal action may be taken - which is not what I would prefer, however, it is simply the way trademark law works, so it is a requirement to protect my brand, IP and ensure that others do not use my trademark without permission and risk brand confusion.

Please feel free to email me if you have an inquiry about using my trademark or require further information.


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